Solution · Agencies & Partners

Offer GEO under your brand — without building the team.

Your clients are asking about ChatGPT. They want a coherent answer and an SOW that doesn’t take you six months to staff. Geology runs the GEO program; you keep the relationship, the margin, and the brand. Three ways to engage — pick the one that fits your shop.

Become a partner →See the three modes

The three engagement modes

Three ways to add GEO, without rebuilding your shop.

Pick by the shape of your agency, not the size of the deal. We run all three modes in parallel today — about half the partner book is white-label, the rest split across co-branded and referral.

Mode A · White-labelMOST COMMON

Your brand. Our delivery.

We deliver the program under your name. Your client never knows we exist. Your account team owns the relationship and the strategy conversations; we own the execution behind the curtain.

Best for

Established agencies with a brand to protect and direct client trust to defend.

You own

Client relationship + retainer

Strategy conversations

Final QA + sign-off

We own

All execution (under your brand)

Tooling + dashboard (re-skinned)

Weekly delivery to your team

Mode B · Co-branded

Your brand + Geology, side by side.

We deliver as “your agency · powered by Geology”. Your client knows we’re part of the program. Useful when GEO expertise is itself the trust signal you want to lean on.

Best for

Newer agencies, integrators, and consulting shops where being able to name a category specialist helps you close the deal.

You own

Client relationship + retainer

Strategy + account management

Joint sales calls (when useful)

We own

Execution + reporting

Quarterly reviews with your client

GEO-specific roadmap input

Mode C · Referral

Hand it off, get a fee.

When the engagement isn’t a fit for your team — wrong shape, wrong stage, wrong scope — refer the client to us directly. We pay a fee on signed contracts. Cleanest mode for one-off conversations that don’t fit your roster.

Best for

Small shops, freelance consultants, and agencies whose primary offering doesn’t overlap with GEO at all.

You own

Warm intro to the prospect

Quick context handoff (one email)

Optional: stay in the loop

We own

Sales conversation + close

Full delivery under our brand

Quarterly fee accounting

The margin model

Transparent rate. Healthy margin.

We publish the white-label rate. You decide what to charge your client based on the relationship and the value you’re creating alongside the GEO work. The example on the right is the median we see across our white-label partner book — rates flex up for enterprise scopes and down for tight startup scopes.

Referral mode is simpler: 15% of contract value paid out quarterly while the client is active, capped at 24 months. No clawback unless the client cancels in the first 60 days.

Worked example · white-label · mid-market client

Your client retainer (typical)$8,000 / mo

Geology white-label rate$4,500 / mo

Your margin$3,500 / mo

Margin %44%

Median across white-label partners · 12-month average

What your client actually sees

White-label means actually white-label.

The dashboard, the weekly report, the slide template, the email footer. All of it gets re-skinned to your brand: your logo, your colors, your domain. Your client logs in to geo.youragency.com — never sees Geology.

You set up once

Subdomaingeo.youragency.com

Logo + faviconPNG / SVG, served from your CDN

Color tokensPrimary, accent, basalt, paper

Email sendergeo@youragency.com

Report templateYour slide deck or doc style

Slack / AsanaConnected to your client workspace

Onboarded in week 1. Doesn’t change after that.

What ships each week (in your branding)

Live dashboardCitation share · 5 platforms · per prompt

Weekly reportPDF in your slide template · sent to client

Action trackerTickets opened in your client’s tool of choice

Source pagesDrafts shipped to their CMS · your brand

Off-site workReddit + community + editorial · weekly delta

Monthly review60-min call · your account lead drives

Every artifact your client sees has your logo on it.

Onboarding — how a partnership starts

From intro call to first client report — 30 days.

Day 0

Partner intro call

30 minutes. We walk through which mode fits, the client types you serve, the kind of margins you’re trying to land at. Nothing signed yet.

Day 1–7

MSA + branding setup

Partnership agreement (we send a clean template; redline as needed). Branding kit submitted. Subdomain + email sender provisioned. Slack channel opened.

Day 7–14

First client onboarded

You bring the client (or refer one to us if you’re going Mode C). 60-min joint kickoff. Geology runs the technical onboarding. Your account lead owns the relationship.

Day 30

First reports out

First weekly dashboard live in your branding, first weekly report in your slide template, first action tickets in your client’s tracker. From here it’s steady-state.

Partner questions

What partners actually ask.

How exclusive is this? Can we be the only GEO partner in our market?

We don’t do hard market exclusivity — but we don’t flood markets either. In practice we keep a small partner book in any given metro / vertical and we’ll be honest about who else is already there before you commit. If you want true exclusivity in a defined niche, we can talk about that as a structured arrangement (typically with a minimum-volume commitment).

Can we modify your methodology, or do we have to deliver it as-is?

You can shape the engagement around your client’s situation — the order of the weekly cadence, which deliverables get prioritized, how you frame outcomes. The underlying playbook stays consistent (it’s what makes the results compound), but the surface your client sees is yours to shape.

What happens if we want to bring this in-house later?

Fair question and a real path. We document everything we do — the prompt grids, the source-page templates, the off-site playbooks, the dashboard schemas. If you decide to staff up, we’ll do a handoff cycle with your team and stay on retainer for advisory only. We’d rather lose the delivery work to your in-house team than have you leave the partnership.

Our client is a competitor of one of yours. Conflict?

Depends on category density. We won’t take a direct competitive conflict at the prompt level — same prompts, same category, same geography. We will take adjacent or overlapping engagements and we’ll flag the overlap up-front so you can decide. Your client never knows we work with the other one.

What does Geology not handle?

Paid media (we don’t run ads). Brand and creative work outside of source-page content. Web development beyond what’s needed to ship schema and a few landing pages. PR outside the editorial-citations program. We coordinate with whoever you have in those roles instead of trying to absorb them.

How do we get paid for referrals?

15% of monthly contract value, paid quarterly while the client is active, capped at 24 months. ACH or wire. We send a clean ledger every quarter so your finance team doesn’t have to chase it.

Get started

Add GEO under your brand.

Book a 30-minute partner intro. We'll walk through which mode fits your shop, the kind of margin to expect, and which client types tend to land best inside your roster.

Become a partner →See the three modes