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Research

Research Reports

Original studies on how AI platforms cite brands, rank products, and decide what to recommend. Real queries. Real data. No recycled advice.

GEO ResearchMay 2026

GEO for B2B SaaS: What Actually Works

We ran 3,000+ prompts across ChatGPT, Google AI Overviews, and Perplexity. 3,352 citations. 12 hypotheses tested. Most popular GEO advice was wrong.

3,352 citations across 881 domains
ChatGPT ResearchJanuary 2026

How ChatGPT Decides What to Recommend: 83 Shopping Conversations Analyzed

Products below 4.0 stars don't get recommended. Reddit and YouTube drive 39% of purchase-stage citations. Based on 83 real ChatGPT shopping conversations.

83 conversations, 500+ product mentions
Geology

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