Geology and Conductor overlap, but they are built for different buyers. Conductor is an enterprise SEO and content intelligence software suite that has added AI search visibility features on top. Geology is an AI-driven SEO and GEO agency: AI agents run strategy and execution, and our team ships the technical SEO, content, schema, internal linking and off-site citation work, then tracks visibility weekly across ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews.
If you have an in-house SEO team that wants enterprise software to run the work across many sites, Conductor is built for that team. If you want SEO and GEO results delivered, Geology does the work.
At a glance
| Dimension | Geology | Conductor |
|---|---|---|
| Best for | Companies that want organic and AI search growth delivered | In-house enterprise SEO teams that want a software suite |
| AI platforms tracked | ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews, weekly | ChatGPT, Perplexity, Google AI Overviews via add-on modules |
| Execution support | Done for you. Technical SEO, content, schema, internal linking, off-site citations | Audits, content briefs, technical SEO recommendations for your team to act on |
| Pricing model | Agency engagement, starts at $3,000 a month | Enterprise quote, sales-led |
| Time to first insight | Visibility audit at kickoff | Onboarding cycle (weeks to months) |
| Reporting | Weekly visibility and organic reports | Custom dashboards, reporting, advisory |
| Best paired with | Your marketing team as the approver | A large in-house multi-channel SEO program |
What Conductor does
Conductor is enterprise SEO software used by global brands for keyword tracking, technical site audits, content intelligence, and competitive analysis. The software comes with a customer success and strategy team, which is part of the value. Over the last two years Conductor has added AI search modules covering ChatGPT, Perplexity, and Google AI Overviews visibility on top of its existing SEO data. G2 reviewers often mention the breadth of the suite and the customer success team. The trade-offs are scope and cost: Conductor is built for enterprise programs with multi-year commitments, the AI search features sit alongside a much larger suite, and the execution still falls to your own team.
What Geology does differently
Geology is an agency, so the deliverable is shipped work. Every engagement starts from the assumption that AI answers, alongside classic search results, drive a growing share of buyer research. AI agents find the pages AI models misread and the structural reasons why (schema gaps, weak FAQ, ambiguous entity definition, thin citations, crawl and indexation issues) and map the actual queries your buyers run on ChatGPT and Perplexity by persona and intent. Our team then fixes them: technical SEO, content, schema, internal linking and off-site citations. Visibility is reported weekly. There is no separate SEO suite to license and staff; SEO and GEO are both part of the same engagement.
Pricing
Conductor is sold on an enterprise sales motion with annual contracts and custom quotes, typically a six-figure commitment for the full suite. Geology starts at $3,000 a month, and that covers strategy, execution and reporting for both SEO and GEO. Conductor's license comes on top of the people you need to act on its recommendations.
When Conductor wins
If you employ a large in-house SEO team across multiple brands, sites, and regions and want one enterprise software license for them to work in, with a vendor customer success team attached, Conductor fits that setup. It also suits procurement teams that prefer a multi-year enterprise software contract over an agency engagement.
When Geology wins
If you want SEO and GEO results without buying and staffing an enterprise suite, Geology is the cleaner fit. You get cross-platform AI visibility tracking and a team that ships the technical SEO, content and citation work. For a mid-size B2B SaaS company, that produced 65% organic growth in six months.